THIS IS ABOVE ASKING

THE REAL ESTATE PODCAST THAT DOESN’T FEEL LIKE A REAL ESTATE PODCAST with ALYSSA STALKER

ABOUT ALYSSA

ASTROLOGY SIGN

Capricorn

COFFEE ORDER

Coffee with 3 Raw Sugars & Cream

STARTED IN REAL ESTATE

Solo agent who bet on content before it was cool

CAN’T STOP TALKING ABOUT

Why your aesthetic isn't your brand (and what actually is)

Alyssa Stalker is an educator, strategist, and industry voice redefining how real estate agents build brands in the digital era. As Head of Member Education & Strategy at Coffee & Contracts—the leading marketing platform for real estate agents—she develops the frameworks, trainings, and programming that make marketing simple, strategic, and sustainable. A former top-producing agent turned brand strategist, Alyssa brings real-world experience to modern marketing insight, and her work is grounded in what actually moves the needle: clear strategy, confident execution, and authentic connection. She's a contributing columnist for Inman and the host of Above Asking, a podcast for the next-gen agent who's done following everyone else's playbook and ready to build a brand that's unmistakably theirs.

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  • 6

    Countries Charted

  • #27

    US Marketing Charts Debut

  • Top 10%

    Globally Ranked Podcast

  • 16+

    5-Star Reviews

BEHIND THE MIC

"From a spark of an idea to ranking in the top 25 marketing podcasts in the US, here's how Above Asking came to life."

Jan 2025 – The Idea

  • The concept for Above Asking was born — a podcast to help real estate agents stop copying everyone else and start building a brand strategy they actually trust.

Mar 2025 – First Recording

  • Hit record on the first episode with just a cell phone and an idea. No studio, no production team — just a message worth sharing. Kept recording when the spark hit.

Oct 2025 – Milestone Moment

  • Joined Coffee & Contracts as Head of Member Education & Strategy, bringing the podcast's mission to an even bigger stage.

Dec 2024 – The Show Takes Shape

  • Started concepting a full season, brought on a production team, and got into a real studio to record what listeners and viewers know as the show today.

Feb 2026 – Launched & Ranked

  • Above Asking officially launched on YouTube, debuted in the top 27 marketing podcasts in the US on Apple Podcast Charts and ranked in the top 10% of podcasts globally. The show had arrived.

What listeners are saying

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What listeners are saying 💬

  • Refreshing, authentic, and no fluff–Alyssa keeps it real! Thank you for making this so relatable, easy to digest, and even easier to put into action. 5/5 ⭐

    ⭐⭐⭐⭐⭐

    Blueskylivingmt

  • I feel like Alyssa is talking straight to me. This podcast episode was everything I needed to hear and made me realize that I need a IG post strategy– not just posting random content. Thank you

    ⭐⭐⭐⭐⭐

    FitWMel

  • This podcast is just what us agents need when it comes to marketing ourselves. She lays out what exactly we're supposed to be doing in a way we understand! Excited to add this to my regular listening schedule!

    ⭐⭐⭐⭐⭐

    Laurenhail

  • Alyssa is a marketing genius! Her podcast is a breath of fresh air in the real estate space and I am so excited to learn it all from her!!

    ⭐⭐⭐⭐⭐

    Magen14

Stay Social

@aboveaskingpodcast

📱

Stay Social @aboveaskingpodcast 📱

Above Asking is for real estate agents who build differently and get more because of it 💫 Comment PODCAST to listen on your favorite platform. P.S. Peep the launch giveaway in the show notes 👀 Stay tuned for more on the branding process for the